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Insight Manager Full Time

at Sky London in London (Published at 25-10-2024)

Want to do the best work of your life? With 24 million customers in 7 countries, make your mark at Europe's leading media and entertainment brand. A workplace where you can proudly be yourself; our people make Sky a truly exciting and inclusive place to work.

The Sky Sports Insight team supports both short- and long-term strategic projects and plans associated to Sky Sports Channels, Rights, Content and Business Development. The role will provide insight to support the development and implementation of Sky Sports strategy to elevate and drive performance across all platforms. Alongside this, the role has responsibility for market and customer research aiding the development of new business and commercial plans.

Reporting to the Insight Lead, the role of Insight Manager offers the opportunity to work across a broad range of projects, influence future decision making in terms of commercial plans, programming and content development and rights acquisition and strategy.

What you will do:
  • Lead across a range of projects, including regular trackers, ad hoc requests, bespoke analysis and ad hoc commissioned research
  • Proactively identify business / strategic needs and be responsible for ad hoc projects involving customer feedback
  • Ensure content teams understand Sky viewers and their content / channel perceptions and preferences across both linear and streaming platforms
  • Provide insights based on complex analysis of viewing data from BARB and Sky internal sources
  • Continuously develop the methodologies employed to improve content & commercial decision making
  • Portfolio strategy: Health-checks; driving engagement on all linear & non-linear products amongst target audiences
  • Business Development: Identify and exploit insight tools to support the development of new business strategies and plans through ad hoc research, market analysis & segmentation, products health check
  • Content research: End of event / season analysis and insight, providing clear recommendations to the content teams
As one of the first points of contact for content research for the business, key relationships include:
  • Strategy, Business Development and & Rights Acquisitions
  • Content teams: Directors of Content, Planning, Scheduling, Production
  • Proposition & Marketing
  • Products Analytics
What you will bring;
  • Insight experience at least at Senior Analyst/Exec level working in media, preferably at a TV broadcaster
  • TV audience measurement & analysis systems (Techedge)
  • Linear & non-linear television markets, digital and social media engagement platforms, emerging trends in viewing & engagement behaviour
  • Experience in running projects using a wide range of research methodologies: qualitative/quantitative, online panels, data analysis, segmentation
  • Ability to quickly build relationships with key stakeholders and influence decision making at a senior level
  • Manage multiple stakeholder research requirements & priorities
  • Ability to provide conclusions/recommendations for key stakeholders which are based on evidence from research & analysis carried out by you or other members of the team
  • Clearly & confidently present or communicate findings/insights at a senior level
  • A passion for sports and understanding of the sports rights market
  • Have an enquiring mind that thrives on new challenges, a positive attitude towards problem solving and a dynamic environment
  • Highly numerate and statistically literate with a high level of attention to detail.
Sky Sports:

We deliver the most innovative and best Sports content experience to our customers across all platforms. We promote continuous innovation, driving value for our customers and high-quality output. Everyone is passionate about sport and proud of the work that they undertake both on screen and behind the scenes.

The Rewards:

There's a reason people can't stop talking about #LifeAtSky . Our great range of rewards really are something special, here are just a few:
  • Sky Q, for the TV you love all in one place,
  • A generous pension package,
  • Private healthcare,
  • Discounted mobile and broadband,
  • Access a wide range of exclusive Sky VIP rewards and experiences,
Your office base:

Osterley:

Our Osterley Campus is a 10-minute walk from Syon Lane train station. Or you can hop on one of our free shuttle buses that run to and from Osterley, Gunnersbury, Ealing Broadway and South Ealing tube stations. There's also plenty of bike shelters and showers.

On campus, you'll find 13 subsidised restaurants, cafes, and a Waitrose. You can keep in shape at our subsidised gym, catch the latest shows and movies at our cinema, get your car washed and even get pampered at our beauty salon.

Inclusion:

At Sky we don't just look at your CV. We're more focused on who you are and your potential. We also know that everyone has a life outside work, so we're happy to discuss flexible working.

We are a Disability Confident Accredited Employer, and welcome and encourage applications from all candidates. We will look to ensure a fair and consistent experience for all and will make reasonable adjustments to support you where appropriate . Please flag any adjustments you need to your recruiter as early as you can.

Why wait?

Apply now to build an amazing career and be part of a brilliant team. We can't wait to hear from you.

To find out more about working with us, search #LifeAtSky on social media. A job you love to talk about.

Just so you know: if your application is successful, we'll ask you to complete a criminal record check. And depending on the role you have applied for and the nature of any convictions you may have, we might have to withdraw the offer.

Please be informed that this job advert can be taken down at any point due to the high volume of applications!


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