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Channel Marketing Manager Full Time

at Nycomm Manchester in Manchester (Published at 25-07-2021)

We have a fantastic opportunity for a Channel Marketing Manager to join our Marketing team.
Job Title: Channel Marketing Manager
Location: Manchester
Department: Marketing
Company Division: Nycomm
Salary: £30,000 to £35,000 per annum
Benefits: Pension | Medical Cash Plan | Life Assurance | Discounted Gym Membership and more

We have a fantastic opportunity for a Channel Marketing Manager to join our Marketing team. As a Channel Marketing Manager, you will drive the growth of our portfolio of vendors in the UK and develop and communicate the Nimans Brand Marketing strategy, managing both internal and external communications.

Key responsibilities:

  • Develop and agree marketing plans and budgets with vendor partners and internal stakeholders in conjunction with the Senior Marketing Manager
  • Deliver marketing plans across a range of channels including email, web content, automation, social media, webinars, live events, industry press, paid and organic search, and other appropriate channels
  • Write clear and accurate briefs to be actioned by our in-house design and digital teams
  • Measure marketing performance against commercial objectives
  • Ensure that marketing activities are relevant, accurate and appropriate
  • Work with Technical and Product teams to bring the New Product Development pipeline to life and develop go-to market plans
  • Plan and deliver complex communications schedules and data driven prospect communications
  • Define programs for Acquisition, On-boarding, Cross Sell/Up-Sell, Retention/Reaction/Win-back, Loyalty & Referral (advocacy)
  • Manage all integrated campaigns and increase sales leads encompassing brand, event, sector and seasonal campaigns
  • Develop customer journey through our website and related pages to result in increased leads and new business
  • Analyse campaigns and site performance to make recommendations for improvement
  • Promote and plan events including exhibitions, webinars and help draft keynote presentations
  • Maintain marketing conversion metrics to agreed targets and Key Performance Indicators
  • Any other duties as necessary for the role.

Qualifications / Relevant Experience

  • A minimum of 3 years relevant marketing (product or content) experience in B2B Technology
  • Experience of delivering broad-based functional advice and support
  • Evidence of developing value and service propositions
  • Understanding of marketing legislation, compliance, data regulations and procedures
  • Evidence of Lead Generation Marketing or Demand Generation Marketing
  • Strong working knowledge of Email Marketing Platforms; e.g. Dotmailer, Cheetah, Mailchimp and/or Marketing Automation Platforms, e.g. Silverpop, Marketo, Eloqua
  • Evidence of use and management of current CRM applications; MS Dynamics preferred
  • Strong understanding of managing data
  • Experience of event management, production and co-ordination
  • Experience in digital advertising and media with mobile and/or e-commerce preferred
  • Experience of planning, budgetary management, project management and negotiation skills
  • IT literate, understanding and keen interest in data, Excel and PowerPoint heavyweight.**


  • Telecoms/IT/Electronic Products experience
  • Experience working with overseas manufacturers
  • BA/BSc degree with strong academic record.

Essential Skills & Qualities:

  • Ability to implement marketing delivery plans across digital channels, ability to secure buy-in from colleagues and stakeholders
  • Ability to manage complex schedules
  • Excellent written and verbal communication skills
  • Effective relationship management skills with customers, suppliers and other stakeholders
  • Ability to translate marketing strategy into deliverable operational targets
  • Comfortable in fast-paced, demanding, high-growth environment and ability to work to deadlines
  • Strong inter-personal skills with excellent organisational ability and attention to detail
  • Flexibility for UK travel and occasional international travel.

What?s in it for you?

  • A great team to work collaboratively with
  • Excellent training in our products, services and industry, with a focus on self-development
  • We?ll support your career goals and help you achieve your true potential
  • Lots of company benefits, rewards, recognition and more.

If you want to join a growing, successful and stable business that can offer an exciting career, click apply now to submit your application and we?ll be in touch.
All candidates must have the right to work in the UK.
We are an equal opportunities employer.
Please note all roles that move to offer are subject to receipt of satisfactory references and an identity check.

We will be moving to interview and selection quickly so please don?t wait until the deadline to get your application in!

Job Type: Full-time

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